Hospitals aren’t hospitals anymore. They’re networks. And while that might sound great to a hospital CEO and COO, no one really wants to go to a network for care.
Coordinated Health thinks the same way. They’re a health care provider looking to turn its smaller size into an advantage. The advertising conveys warmth and feeling. At Coordinated Health, crucial details about your treatment won’t get lost in a maze of offices and bureaucracy. The campaign helped reinforce the high level of care patients receive at Coordinated Health while separating them from the big hospital networks.