Insight Mining™ combines one-on-one consumer interviews, base-line competitive research and a review of existing marketing efforts. We distill all of this into informed marketing tactics.
Insight Mining™ helped us create a home health care brand for the ultra-wealthy. Essentially, Allia manages all medical issues for a client — everything from basic nursing to arranging specialized expertise to navigating the health care system. Insight Mining™ uncovered what this incredibly discerning audience wants, needs and expects.
Allia Elite Private Care Navigation
Brand Strategy
Content Development
Design
Insight Mining™
Social Media
After a series of in-depth interviews with high-net-worth individuals, the insights informed everything from naming to brand strategy to messaging and creative development.
Insight Mining™ helped ensure that Allia’s branding and marketing would both resonate and motivate.
If you want to hear more about our streamlined research process, email our Research Strategist, David Yanoshik, at [email protected]
T: 610-351-7150
E: [email protected]
A: 600 Hamilton St Suite 210, Allentown, PA 18101
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